Strategy Map Library
This study illustrates representative influence strategies employed by ExxonMobil as it responds to public criticism of its corporate and environmental policies, in this case, from foreign governments, environmental activists, financial analysts, and shareholder activist groups and others.
This study illustrates representative influence strategies employed by General Motors Corp. as it enters the hybrid electric auto market. Analysis focuses primarily on GM's introduction of the Chevy Volt and related public skepticism from financial analysts, environmental groups and industry watchers.
This study illustrates representative influence strategies employed by Coke and Pepsi as they famously sparred in the 1970s and 1980s, first with the Pepsi Challenge, and, later, the introduction of "New Coke" in 1985.
This document study illustrates representative influence strategies employed by Airbus and Boeing in the commercial aviation marketplace from July 2004 to May 2005. Its purpose is to illuminate Airbus and Boeing's attempts to expand their enterprise position and further details how the two industry heavyweights react publicly to each other's numerous initiatives.
This study illustrates representative influence strategies employed by Airbus and Boeing in the commercial aviation marketplace from July 2007 to January 2008. Its purpose is to illuminate Airbus and Boeing's attempts to expand their enterprise position and further details how the two industry heavyweights, plus various third parties, react publicly to each other's numerous initiatives.
This study illustrates representative influence strategies employed by President Alvaro Uribe of Colombia and President Hugo Chavez of Venezuela, triggered by Colombia's bombing of a FARC-base inside of Ecuador in March 2008.
This study illustrates representative influence strategies employed by the U.S. and pro-Islamist forces Ethiopian forces as Ethiopian forces invaded Somalia in December, 2006. This influence strategy map was developed with the assistance of Col. Michael Daily (ret. USMC)
This study illustrates representative influence strategies employed by football Hall of Fame quarterback Brett Favre and the Green Bay Packers during the ongoing saga of Favre's retirement from football and his decision to return in the summer of 2008.
